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HDFC Standard Life Insurance, with Rs.16.24 billion worth of premiums up to 2007 and 5,23,147 product offerings (policies), claims the next slot in the list.... So while many talk about being a great Indian player with great Indian aspirations, HDFC Standard Life only talks through its actions. What with an overwhelming presence across 693 cities and towns and a wider cluster of 75,000 financial consultants? As, Deepak Satwalekar, CEO & MD, HDFC Standard Life Insurance, assertively states, “The company wants to be as close to its customers as possible and wants to ensure complete customer convenience and delight.” Presently, the insurance arm of HDFC Ltd. is also planning to raise some amount of capital via the primary market, which leads to its big plan of coming up with an Initial Public Offering (IPO), by the end of 2009. Well, for now, with the nation abuzz with expansions from all corners, and by all competitors, there is no denying that big-time expansion plans from this titan’s desk is more of a strategic necessity. So, there you are, HDFC Standard Life, a player who is playing its cards rights and may well be springing happy surprises in the near future... Well, to be honest, it will!

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Source : IIPM Editorial, 2008

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

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