IIPM MANAGEMENT INSTITUTE
The reigning market leader, Pantaloon, is gearing up with its new ventures. This Diwali, Pantaloon will make its maiden entry in mobile and telephony market with an exclusive mobile retail outlet – ‘M-Bazaar’. States Damodar Mall, President, Food Division, Pantaloon, “The three weeks prior to Diwali is the most significant time for us and this year all of our retail outlets – whether Food Bazaar, Big Bazaar or our new retail formats like M-Bazaar – are equipped to give complete shopping to consumer.” Surely not a hollow boast when one sees their recent retail outlets like Tulsi, Future Bazaar, Tumeric, the list seems endless. The company is launching a galactic attack with massive discount schemes and various other gift s at the end of September all across India.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2006, Arindam Chaudhuri's Initiative
No comments:
Post a Comment