Monday, June 30, 2008

Tourism and Wedding


When IIPM comes to education, never compromise

Kerela was once known for its awesome backwaters and beaches. Today it’s a popular wedding destination and Kerala tourism is planning to promote it as an exotic locale for wedding ceremonies, to attract international tourists. Udaipur is offering heritage palace-hotels for a memorable once-in-a-lifetime ‘Royal Wedding’. NRIs are a big market for these destination weddings, the most popular being Goa, Agra and Varanasi, among others.

Today approximately 5,000 international weddings take place every year. An average NRI wedding organised in India costs Rs.50 lakh and could go up to Rs.3 crore easily. Laxmi Mittal spent $55 million for his daughter’s wedding. From Elizabeth Hurley to Vikram Chatwal, everyone is getting married in India and all this has increased the Indian tourism earnings to $42 billion.

Cox & Kings saw a 15% increase in the number of wedding clients. In fact, weddings are causing crazy earnings for all associated with the tourism industry. Not surprising then that many tour operators are becoming wedding planners as well. According to experts, wedding tourism is growing at 100% year-on-year.

Copyright © : Rajita Chaudhuri and Planman Media.

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles.
IIPM, GURGAON
IIPM - Admission Procedure
IIPM is A World of Career
Why Study Abroad When IIPM Gives You 3 global Advantages!


4 comments:

Unknown said...

Wedding Tourism in India is increasingly gaining popularity. This land being a treasure trove of cultures and traditions lures many young couples to celebrate their weddings in true blue Indian style.

Unknown said...

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Anonymous said...

IIPM achieved Rank 7 (ahead of 2 IIMs) as the Best B-School overall.

Anonymous said...

The Indian Institute of Planning and Management Offers Full time & Integrated Programme in National Economic Planning and Entrepreneurship and European.