Monday, October 09, 2006

If Emperor Alexander had an Indian name...

IIPM MANAGEMENT INSTITUTE
...it could well have been Hero Honda! The company that changed the two-wheeler landscape, firstly by making geared scooters extinct, and secondly by its two-pronged strategy with its legendary products, Splendor and CBZ, is finally, like Alexander, succumbing to challenges thrown by its own kith.

At the moment, Hero Honda is busy charting out its battle plans and has also Announced major expansion plans. The company with much patience is waiting for a nod from the Rajasthan Government to set up its third plant in the state. But with Hero Honda going ahead with plans for a new plant in Haridwar, are the Jaipur ambitions closed? Pawan Munjal, MD, Hero Honda, holds forth, “We are not putting off the Jaipur production plan... we are hope- ful of getting a government clearance; and as soon as we get it, we will go ahead with the project.”

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Source :
IIPM Editorial, 2006

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